Useful Tools for  SEO (Search Engine Optimization)

Useful Tools for SEO (Search Engine Optimization)

The acronym SEO stands for Search Engine Optimization. It is a process that helps in acquiring more and more organic or free traffic. All the search engines, such as Bing, Yahoo, Google, etc. have primary search results. When you search for anything, websites and other contents, like video of local listing, are shown according to what the search engine considers most to least important.

There are several tools that help in improving your SEO ranking:

Canva: Canva is a designing tool. It can design anything and they can be posted anywhere. It is a user-friendly drag and drop tool. There are over 400 million designs in Canva. It has more than 10 million users across 179 countries. Canva is available in 100 languages and can be accessed in desktop as well as mobiles. This makes Canva easily available. Visit: Canva 

Keyword Planner: As the name suggests, it is a keyword tool. It is a Google Adwords Tools. Keyword planner is a better adaption of Google Keyword Tool and Adwords Traffic Estimator tool. The Keyword planner helps you to improve your selection of keywords. It does that by scanning through the keyword selected by you, by scanning the landing page of your site or by product category. Visit: Google Adwords 

MOZ toolbar: It is an SEO tool which is a form of browser extension. It provides on page access to MOZ link metric and site analysis tool. It has many users. It is the favourite of SEO and Inbound marketers. There are much more features offered to Pro subscribers. Visit: Moz 

SEO Quaketool: This is a plug in for your browser that provides you with organic research data just with a click of a button. It is compatible with Mozilla Firefox, Google Chrome and Opera. It provides guidelines for listing within Search Engines results. Along with organic data, it comes with other tools such as, SEO Audit, Keyword Density report, Internal/ External link analysis and social metric, which provides a more put together result. Visit: Seo Quaketool 

SEMrush: SEMrush is the total package of a marketing tool. It is used for SEO purposes, PPC (Pay Per Click advertising), Keyword research, Competitive Analysis, SMM (Social Media Marketing), Public Relations, Content marketing, etc. visit: SEMrush 

There are 2 ways of getting data on SEMrush.

    1) By gathering data on domain and keywords in SEMrush database. Reports are triggered by simply entering a keyword into SEMrush search bar. It helps you to find out about your competitors strategies, find keywords for your own campaign, etc.

    2) By creating projects. SEMrush projects can gather data from outside of the SEMrush database for analyzing a website’s online visibility. 

Buzz Sumo: It is a tool that allows the user to find out about the tending topics in any website. It can take hours to scan social sites in order to find the most popular topics. Buzzsumo not only provides content insight, but is also used to find out about the trending personalities online, posts being shared the most, etc. It can be used to find out about your competitors strategies as well. Visit: Buzz Sumo 

Build a step-by-step plan of action to achieve the highest rank in Search Engine Results. SEO results cannot be seen within a few days. You might have to wait for 6 months. Digital Marketing is nothing without SEO.